Why your Australian business needs Google+ and authorship

You may think as a business owner why bother with Google Plus, clearly Facebook and twitter are the 2 most prominent social platforms in Australia these days. The truth is yes you wold be right in thinking so, ah but Google has one clear advantage, it is the king of the search engine world! This means that Google will give more authority to businesses that have their own active online presence. It may take a while to pick up in Australia, but it will eventually become the new avenue to promote your business.

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Searching for Google’s Hidden Easter Eggs

With Easter almost upon us, the folks at SEO Hero have egg on our faces — of the chocolate variety that is. Some of us in particular have been snacking on copious amounts of chocolate in the lead up to one of the most egg-citing times of year – but let’s be honest, when it comes to chocolate in the office – any egg-cuse will do!

To celebrate Easter, we’re sharing some Easter eggs of the digital variety, courtesy of Google – our favourite search engine. Google and other tech giants have been embedding un-egg-pected hidden features known as ‘Easter eggs’ in their software for many years now, and in the spirit of the season we’ve put together a compilation of some our favourite Easter eggs from Google – best enjoyed with a mouth full of chocolate. Continue reading

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5 Common Love Sayings NOT to live by

Hold the longing stares and stop the whispering of the sweet-nothings. It turns out trying to define a valentine, and answer the age old question ‘what is love?’ is the most popular ‘what is…’ question asked by internet users to Google – ever! And on a day like today we expect that number to spike even higher as love sick internet users try to define their Valentine through their trusty search engine. Cue the collective ‘Awwwwww.’ Continue reading

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Rejected by Google Places?

Lets face it nobody enjoys rejection, but take it as an opportunity to learn from your mistakes. Mid 2010 Google Places made some very subtle changes to their guidelines. So subtle in fact it generally passed by unnoticed. By the end of 2010 Google asserted it’s authority and seemingly out of no where suddenly we were faced with the red flags of rejection! Continue reading

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